Business owners tend to focus their entire marketing energy on just one aspect of their brand. Today, it’s often social media. They assume that if the digital storefront looks polished, the job is done. But your brand doesn’t live in a vacuum; it exists outside of...
Most brands treat digital marketing kind of like a really bad first date. They spend the whole time talking about themselves, and if the other person doesn’t respond to that in the way they’d like, they ghost and move onto the next person, hoping for better results...